Select Publications
Books
2020, China's Digital Presence in the Asia-Pacific Culture, Technology and Platforms, Anthem Press, London and New York, https://anthempress.com/china-s-digital-presence-in-the-asia-pacific-pdf
,2019, Digital China's Informal Circuits: Platforms, Labour and Governance, Routledge, London and New York, https://www.routledge.com/Digital-Chinas-Informal-Circuits-Platforms-Labour-and-Governance-1st/Zhao/p/book/9781138737105
,Book Chapters
2023, 'Hierarchies, shadows and precarity: cultural production on online literature platforms in China', in Fu H (ed.), Temporary and Gig Economy Workers in China and Japan: The Culture of Unequal Work, Oxford University Press, Oxford, England, pp. 175 - 195
,2023, 'Hierarchies, Shadows, and Precarity', in Temporary and Gig Economy Workers in China and Japan, Oxford University PressOxford, pp. 175 - 195, http://dx.doi.org/10.1093/oso/9780192849694.003.0009
,2023, 'Reforming the Cultural System: Culture, Creativity, and Innovation in China', in Valiati L (ed.), Economy of Culture and Creative Industries - Public Policies, Evidence and Models, Martins Fontes, Sao Paulo, pp. 61 - 80
,2021, 'Wanghong: Liminal Chinese Creative Labor', in Cunningham S; Craig D (ed.), Creator Culture: An Introduction to Global Social Media Entertainment, New York University Press, New York, pp. 211 - 231, http://dx.doi.org/10.18574/9781479890118-013
,2018, 'Cross-straits Online Collaboration: Multiple Publics and Intractable Institutions', in Keane M; Yecies B; Flew T (ed.), Willing Collaborators: Foreign Partners in Chinese Media, Rowman & Littlefield, London & New York, pp. 189 - 200
,2017, 'Beyond the game of cat and mouse: Challenges of discoverability and piracy in the mobile gaming market', in Global Game Industries and Cultural Policy, Palgrave Macmillan, pp. 253 - 253, http://dx.doi.org/10.1007/978-3-319-40760-9_12
,2016, 'Getting connected in China: taming the mobile screen', in Handbook of Cultural and Creative Industries in China, Edward Elgar Publishing, http://dx.doi.org/10.4337/9781782549864.00039
,2016, 'Getting Connected in China: Taming the Mobile Screen', in Keane M (ed.), Handbook of Cultural and Creative Industries in China, Edward Elgar, Cheltenham, UK and Northampton, MA, USA, pp. 396 - 411, http://dx.doi.org/10.4337/9781782549864
,2015, 'TV or not TV? Re-imagining screen content in China', in Hjorth L; Khoo O (ed.), Routledge Handbook of New Media in Asia, Routledge, 2015, pp. 299 - 307, http://dx.doi.org/10.4324/9781315774626.ch26
,2015, 'TV or not TV? Re-imagining screen content in China', in Routledge Handbook of New Media in Asia, Routledge, pp. 299 - 307, http://dx.doi.org/10.4324/9781315774626-31
,2014, '"Checking into" outdoor lifestyle?: Mobile location-based games as a site of productive play in marketing campaigns', in Interdisciplinary Mobile Media and Communications: Social, Political, and Economic Implications, pp. 245 - 258, http://dx.doi.org/10.4018/978-1-4666-6166-0.ch014
,2014, ''Checking into' outdoor lifestyle? Mobile location-based games as a site of productive play in marketing campaigns', in Xu XG (ed.), Interdisciplinary mobile media and communications: Social, political, and economic implications, Information Science Reference, Herschey PA, pp. 245 - 259, http://dx.doi.org/10.4018/978-1-4666-6166-0
,2014, 'The reform of the cultural system: Culture, creativity and innovation in China', in Lee HK; Lim L (ed.), Cultural policies in East Asia: Dynamics between the state, arts and creative industries, Palgrave Macmillan, New York, pp. 155 - 173, http://www.palgrave.com/page/detail/cultural-policies-in-east-asia-hye-kyung-lee/?sf1=barcode&st1=9781137327765
,2014, 'The Reform of the Cultural System: Culture, Creativity and Innovation in China', in Cultural Policies in East Asia, Palgrave Macmillan UK, pp. 155 - 173, http://dx.doi.org/10.1057/9781137327772_10
,'The Reform of the Cultural System', in Cultural Policies in East Asia, Palgrave Macmillan, http://dx.doi.org/10.1057/9781137327772.0016
,Journal articles
2023, 'Streaming culture and a new wave of institutionalisation of audience measurement in China', Media, Culture and Society, 45, pp. 1631 - 1647, http://dx.doi.org/10.1177/01634437231182017
,2022, 'Book Review: Wanghong as Social Media Entertainment in China', Media International Australia, 183, pp. 212 - 213, http://dx.doi.org/10.1177/1329878x211042103
,2021, 'Reconfiguring Audience Measurement in Platform Ecologies of Video Streaming: iQiyi’s Pivot Toward Data-Driven Fandom and Algorithmic Metrics', International Journal of Communication, 15, pp. 3671 - 3691, https://ijoc.org/index.php/ijoc/article/view/17830/3523
,2019, 'The cultural power metric: Toward a reputational analysis of China’s soft power in the Asia-Pacific', Global Media and China, 4, pp. 203 - 219, http://dx.doi.org/10.1177/2059436419849724
,2018, 'Negotiating State and Copyright Territoriali-ties in Overseas Expansion: The Case of China’s Online Video Streaming Platforms', Media Industries Journal, 5, http://dx.doi.org/10.3998/mij.15031809.0005.107
,2017, 'Writing on the assembly line: Informal labour in the formalised online literature market in China', New Media and Society, 19, pp. 1236 - 1252, http://dx.doi.org/10.1177/1461444816634675
,2017, 'The bumpy road towards network convergence in China: The case of over-the-top streaming services', Global Media and China, http://dx.doi.org/10.1177/2059436416688698
,2016, 'Professionalization of amateur production in online screen entertainment in China: Hopes, frustrations and uncertainties', International Journal of Communication, 10, http://ijoc.org/index.php/ijoc/article/view/5727
,2016, 'Collaboration reconfigured: the evolving landscape of entertainment TV markets between Taiwan and Mainland China', Media International Australia Incorporating Culture and Policy, 159, pp. 53 - 62, http://dx.doi.org/10.1177/1329878X16638936
,2016, 'Collaboration reconfigured: The evolving landscape of entertainment TV markets between Taiwan and Mainland China', Media International Australia, 159, pp. 53 - 62, http://dx.doi.org/10.1177/1329878X16638936
,2015, 'Designing a Mobile Social Tool that Moderates Drinking', IEEE Pervasive Computing, 14, pp. 62 - 69, http://dx.doi.org/10.1109/MPRV.2015.62
,2014, 'Culture and TV: Not irreconcilable opposites', Asia-Pacific Creative Landing Pad, 2014, pp. n/a, http://www.creativetransformations.asia/2014/09/culture-and-tv-not-irreconcilable-opposites/
,2014, 'The micro-movie wave in a globalising China: Adaptation, formalisation and commercialisation', International Journal of Cultural Studies, http://dx.doi.org/10.1177/1367877913505171
,2014, 'The micro-movie wave in a globalising China: Adaptation, formalisation and commercialisation', International Journal of Cultural Studies, 17, pp. 453 - 467, http://dx.doi.org/10.1177/1367877913505171
,2013, 'Between formal and informal: The shakeout in China's online video industry', Media, Culture and Society, 35, pp. 724 - 741, http://dx.doi.org/10.1177/0163443713491301
,2013, 'Make, modify, and invent: alternative DNA for innovation in China’s hackerspaces', Asia-Pacific Creative Landing Pad, 2, http://www.creativetransformations.asia/2013/01/make-modify-and-invent-alternative-dna-for-innovation-in-chinas-hackerspaces/
,2012, 'Renegades on the frontier of innovation: The shanzhai grassroots communities of Shenzhen in China's creative economy', Eurasian Geography and Economics, 53, pp. 216 - 230, http://dx.doi.org/10.2747/1539-7216.53.2.216
,2012, 'Mobilising brand experience in China', Asia-Pacific Creative Landing Pad, 1, http://www.creativetransformations.asia/2012/02/mobilising-brand-experience-in-china/
,2012, 'New launch platforms for East Asian Pop', Asia-Pacific Creative Landing Pad, 1, http://www.creativetransformations.asia/2012/10/an-interview-with-jean-huang-lundgren/
,2011, 'Social network market: Storytelling on a web 2.0 original literature site', Convergence, 17, pp. 85 - 99, http://dx.doi.org/10.1177/1354856510383364
,2010, 'Chindia: Innovation in online film distribution', Global Media and Communication, 6, pp. 302 - 308, http://dx.doi.org/10.1177/1742766510384969
,Conference Papers
2015, 'Refashioning viewing experience with mobile media: A comparison of two trajectories in China', in Paterno D; Bourk M; Matheson D (eds.), Refereed proceedings of the Australian and New Zealand Communication Association conference: Rethinking communication, space and identity, Queenstown, New Zealand, presented at the Australian and New Zealand Communication Association conference: Rethinking communication, space and identity, Queenstown, New Zealand, 08 July 2015 - 10 July 2015
,Conference Presentations
2021, 'Wanghong as liminal creative labour in China', presented at 18th Chinese Internet Research Conference, online, 25 June 2021 - 27 June 2021
,2021, 'Creators, Communities and Connectedness: A roundtable on global dimensions of social media entertainment and wanghong', presented at International Communication Association’s 71st Annual Conference, Denvor, Colorado and online, 27 May 2021 - 31 May 2021
,2020, 'Metrics of popularity in the making: The case of video streaming platforms in China', presented at International Communication Association’s 70th Annual Conference, online, 21 May 2020
,2019, 'Creator governance in China’s online video streaming market', presented at International Communication Association’s 69th Annual Conference Post-conference on Creator Governance, Washington, 29 May 2019
,2018, 'Precarity and politics on online literature platforms in China', presented at International Symposium on Chinese Digital Publishing and Reading: Evolving Models and Emergent Cultural Practices, pre-conference to the 26th annual conference of The Society for the History of Authorship, Reading and Publishing, University of Western Sydney, University of Western Sydney, Sydney, 09 July 2018 - 09 July 2018
,2018, 'On-demand Mobile Workforce on Ride-hailing Platforms in China: A Reality Check', presented at Mobile and Agile: Changing Social Formations in China panel, Conference of the Asian Studies Association of Australia, the University of Sydney, Sydney, 03 July 2018 - 05 July 2018
,2018, 'Is China's culture really going out? Examining the evidence base', presented at Social Technologies, User Communities and Cultural Knowledge in China and Australia Conference, Curtin University, Perth, 21 February 2018 - 23 February 2018
,2017, 'Studying Communitainment: Mapping a Research Agenda for the Social Media Entertainment Industry - China', presented at International Communication Association’s 67th Annual Conference, San Diego, California, USA., 25 May 2017 - 29 May 2017
,2017, 'Digital methods plus Digital China', presented at Cultures of Knowledge: Creative Economy and China Summer School and Conference, Curtin University, Perth, 07 February 2017 - 12 February 2017
,2016, 'Professionalising amateur practice and platform strategies in the online video space in China', presented at International Communication Association’s 66th Annual Conference, Fukuoka, Japan, 09 June 2016 - 13 June 2016
,2015, 'Collaboration reconfigured: the evolving landscape of cross-strait entertainment TV market', presented at Culture+: Digital power: an Australia-China Dialogue, Curtin University, Perth, 30 November 2015 - 01 December 2015
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