Fields of Research (FoR)
Discourse and pragmatics, Communication and media studies, Corpus linguisticsSEO tags
Biography
My Awards
Dean's Research Award for Scholarly...view more
My Awards
Dean's Research Award for Scholarly Impact
"Michele Zappavigna’s Discourse of Twitter and Social Media displays impressive conceptual and methodological innovation and compelling scholarly impact across a wide range of discipline areas such as language studies, discourse analysis, social media analysis, and cyber security studies. The research has the potential to open up new lines of inquiry with corresponding impact on real-world practice."
My Research Supervision
Supervision keywords
Areas of supervision
I supervise research in digital discourse, Systemic Functional Linguistics (SFL), and social semiotics, with a particular interest in how people negotiate interpersonal meaning (tenor) in online contexts. I welcome projects that explore how language, paralanguage, and multimodal resources are used to build social relations in digital environments.
My current research focuses on AI discourse, especially the language of Large Language Model (LLM) chatbots and how humans interact with these systems. I’m particularly interested in supervising projects that investigate the linguistic, social, or ethical dimensions of human–AI communication.
I support both traditional and interdisciplinary projects that use corpus-based, discourse-analytic, or mixed-methods approaches. My supervision style is collaborative and supportive, with an emphasis on developing strong theoretical grounding and robust analytical methods.
Completed PhD Students
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Dr Lorenzo Logi
Thesis: Impersonation, Expectation and Humorous Affiliation -
Dr Olivia Inwood
Thesis: A Discourse-Analytic Approach to the Study of Information Disorders: How Online Communities Legitimate Social Bonds When Communing Around Misinformation and Disinformation -
Dr Giselle Newton
Thesis: Everyday Belongings: Exploring Australian Donor-Conceived Adults’ Social, Linguistic and Digital Practices Across Private and Public Domains -
Dr Awni Etaywe
Thesis: Language as Evidence: A Discourse Semantic and Corpus Linguistic Approach to Examining Written Terrorist Threatening Communication -
Dr Jiani Chen
Thesis: Corporate Crisis Communication on Twitter: Exploring the Role of Affiliation in Image Repair Strategies -
Nida Tahseen
Thesis: Comparing Australian Newspaper Commentaries: An Evaluative Approach to Studying Argumentative Media Discourse on the Representation of Women
Completed Honours Students
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Olivia Inwood
Thesis: Understanding the Values Enacted in Blockchain Technologies by Applying Social Semiotics and the Walkthrough Method -
Giselle Newton
Thesis: Affiliation in Discourse About Contraception on Reddit: How Do Users Bond Around Health Values?
Currently supervising
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Kaixi Yuan
Thesis: Exploring Tenor in Depression Discourse on YouTube: A Social Semiotic Analysis of TED Talks and Comment Threads -
Dalal Altayari
Thesis: Emoji-text Relations in Arabic Marketing Discourse: Exploring Tenor in Social Media Paralanguage