Select Publications
Books
, 2025, Exploring Artificial Intelligence Implications for Journalism and Mass Communication Education, Peter Lang, New York, http://dx.doi.org/10.3726/b22567
, 2023, Artificial Intelligence, Strategic Communicators and Activism, Routledge, London, http://dx.doi.org/10.4324/9781003324027
, 2023, Major Reward and Recognition Events: Transformations and Critical Perspectives, Routledge, London, http://dx.doi.org/10.4324/9781003106630
, 2020, Amazon: Understanding a Global Communication Giant, Routledge, New York, http://dx.doi.org/10.4324/9780367816711
Book Chapters
, 2025, 'AI Regulation and Ethical Considerations Surrounding the use of Artificial Intelligence in PR: The Need for Transparency and Accountability', in Luttrell R; Wallace AA (ed.), Public Relations and the Rise of AI, Routledge, New York, pp. 77 - 93, http://dx.doi.org/10.4324/9781032671482-7
, 2025, 'AI, activism, and strategic communication: Grappling with evolving power dynamics', in Cheng Y; Verčič D (ed.), AI and strategic communication, Wiley-Blackwell, Hoboken, pp. 71 - 82, http://dx.doi.org/10.1002/9781394275434.ch3
, 2025, 'Communicatively responding to global fake news crises: The importance of cultural sensitivity', in McClellan JG; Cassinger C; Penttilä V; Porzionato M (ed.), Communication in the face of global crisis: Organisation, strategy, and ‘doing the right thing’, Routledge, New York, pp. 184 - 200, http://dx.doi.org/10.4324/9781003605720-13
, 2025, 'The Role of Crisis in Online Audience Participation’s Influence on Television Content: A Case Study of The Activist', in Budaj AC; Anderson-Lopez J (ed.), Holding Television Accountable: Essays on Audience Demands in the Social Media Age, McFarland & Company, Jefferson, pp. 81 - 93, https://mcfarlandbooks.com/product/holding-television-accountable/
, 2024, 'Strengthening the Sustainability of Artificial Intelligence: Fostering Green Intelligence for a More Ethical Future', in Walker T; Wendt S; Goubran S; Schwartz T (ed.), Artificial Intelligence for Sustainability: Innovations in Business and Financial Services, Palgrave Macmillan, Cham, pp. 83 - 103, http://dx.doi.org/10.1007/978-3-031-49979-1_5
, 2023, 'Digital Corporate Communication and Extended Intelligence', in Luoma-aho V; Badham M (ed.), Handbook on Digital Corporate Communication, Edward Elgar, Cheltenham, pp. 297 - 310, http://dx.doi.org/10.4337/9781802201963.00032
, 2023, 'Large-Scale Events and Soft Power: Reconfiguration and Continuity in Light of the COVID-19 Pandemic', in Chitty N; Ji L; Rawnsley GD (ed.), The Routledge Handbook of Soft Power, Routledge, London, pp. 285 - 296, http://dx.doi.org/10.4324/9781003189756-22
, 2023, 'The Engagement Orientation and Its Limits in Nurturing Sustainability in Higher Education', in Walker T; Tarabieh K; Goubran S; Machnik-Kekesi G (ed.), Sustainable Practices in Higher Education: Finance, Strategy, and Engagement, Palgrave Macmillan, Cham, pp. 221 - 238, http://dx.doi.org/10.1007/978-3-031-27807-5_11
, 2023, 'What is AI Teaching Us About Public Relations Education?', in Adi A (ed.), Artificial Intelligence in Public Relations and Communications: Cases, Reflections, and Predictions, Quadriga University of Applied Sciences, Berlin, pp. 137 - 147, https://figshare.com/s/74378a2b94461632fac2
, 2022, 'Artificial Intelligence and Changing Ethical Landscapes in Social Media and Computer-Mediated Communication: Considering the Role of Communication Professionals', in Lipschultz JH; Freberg K; Luttrell R (ed.), The Emerald Handbook of Computer-Mediated Communication and Social Media, Emerald, Bingley, pp. 653 - 670, http://dx.doi.org/10.1108/978-1-80071-597-420221038
, 2022, 'Artificial intelligence and public relations: Growing opportunities, questions, and concerns', in Pompper D; Place KR; Weaver CK (ed.), The Routledge Companion to Public Relations, Routledge, London, pp. 352 - 362, http://dx.doi.org/10.4324/9781003131700-32
, 2021, 'Culturally Sensitive Mental Health Support for Higher Education Employees', in Housel TH (ed.), Mental Health among Higher Education Faculty, Administrators, and Graduate Students: A Critical Perspective, Lexington Books (Rowman and Littlefield), Maryland, pp. 189 - 206, http://dx.doi.org/10.5040/9781666995268.ch9
, 2019, 'Awards and Prizes for Journalism', in Vos TP; Hanusch F; Sehl A; Dimitrakopoulou D; Geertsema-Sligh M (ed.), The International Encyclopedia of Journalism Studies, Wiley Blackwell, Hoboken, pp. 203 - 207, http://dx.doi.org/10.1002/9781118841570.iejs0161
, 2019, 'Celebrities', in Merskin DL (ed.), The SAGE International Encyclopedia of Mass Media and Society, SAGE, Thousand Oaks, pp. 275 - 277, http://dx.doi.org/10.4135/9781483375519.n109
, 2019, 'Funded by philanthropy, founded for activism: Nobel Peace Prize laureates and their organisations’ political endeavours', in Farrell N (ed.), The Political Economy of Celebrity Activism, Routledge, London, pp. 35 - 50, http://dx.doi.org/10.4324/9781315560519-3
, 2019, 'Public Relations and Lobbying: Influencing Politics and Policy', in Sheehan M (ed.), Advocates and Persuaders, Australian Scholarly Publishing, North Melbourne, pp. 159 - 180, https://scholarly.info/book/advocates-and-persuaders/
, 2018, 'The Podcast as an Intimate Bridging Medium', in Llinares D; Fox N; Berry R (ed.), Podcasting: New Aural Cultures and Digital Media, Palgrave Macmillan, Cham, pp. 173 - 187, http://dx.doi.org/10.1007/978-3-319-90056-8_9
, 2017, 'Australia: The Perpetual Battler', in Herzog C; Hilker H; Novy L; Torun O (ed.), Transparency and Funding of Public Service Media, Springer VS, Wiesbaden, pp. 133 - 143, http://dx.doi.org/10.1007/978-3-658-17997-7_11
, 2016, 'Accessing the Finest Minds: Insights into Creativity from Esteemed Media Professionals', in Silton NR (ed.), Exploring the Benefits of Creativity in Education, Media, and the Arts, IGI Global, Hershey, pp. 240 - 263, http://dx.doi.org/10.4018/978-1-5225-0504-4.ch012
, 2016, 'Mediaset (Gruppo Mediaset)', in Birkinbine B; Gomez R; Wasko J (ed.), Global Media Giants, Routledge, London, pp. 181 - 190, http://dx.doi.org/10.4324/9781315682334-11
, 2015, 'Constructing the Cosmopolitan Arena Concert', in Edgar R; Halligan B; Fairclough-Isaacs K; Spelman N (ed.), The Arena Concert: Music, Mediation and Mass Entertainment, Bloomsbury Academic, London, pp. 87 - 97, http://dx.doi.org/10.5040/9781501316326.ch-006
, 2014, 'Rewarding Work, Representing Work: The Serious Side of Entertainment in Globalised Award Shows', in Öztürk G (ed.), Cultural Perspectives on the Entertainment Industry: Communication, Media, and Societal Impacts, IGI Global, Hershey, pp. 203 - 224, http://dx.doi.org/10.4018/978-1-4666-6190-5.ch012
Journal articles
, 2025, 'Integrating Cultural Safety Into Public Relations', Public Relations Inquiry, advance online publication, pp. 1 - 18, http://dx.doi.org/10.1177/2046147X251383192
, 2025, 'Events-Within-Events and the Online Reproduction of their Emotional Dimensions: A Case Study of the Dubai 2020 Expo', Tourism Recreation Research, 50, pp. 771 - 785, http://dx.doi.org/10.1080/02508281.2024.2339073
, 2025, 'From Rikidôzan to the Roku Player: The Evolution of Japanese Television and Puroresu', The International Journal of the History of Sport, 42, pp. 766 - 775, http://dx.doi.org/10.1080/09523367.2025.2538872
, 2024, 'Extending higher education recognition programs through a dedicated post-award reflective practice tool', Reflective Practice, 25, pp. 529 - 549, http://dx.doi.org/10.1080/14623943.2024.2369355
, 2024, 'Humanoid artificial intelligence, media conferences and natural responses to journalists’ questions: The end of (human-to-human) public relations?', Public Relations Inquiry, 13, pp. 113 - 121, http://dx.doi.org/10.1177/2046147X231221828
, 2024, 'The Use of Generative AI by Politicians on Social Media: From Reworked Pixels to Reshaped Perceptions', Asia Pacific Public Relations Journal, 26, pp. 1 - 15, https://figshare.com/s/68604589a9e0f6bd60e3
, 2023, 'Online Pre-Events During the COVID-19 Pandemic', International Journal of Communication, 17, pp. 1777 - 1797, https://ijoc.org/index.php/ijoc/article/view/19631
, 2020, 'International study tours and public relations pedagogy: Insights from a practice-oriented approach', Asia Pacific Public Relations Journal, 22, pp. 21 - 31, http://hdl.handle.net/10179/16691
, 2018, 'Public relations and artificial intelligence: It’s not (just) about robots', Public Relations Review, 44, pp. 734 - 740, http://dx.doi.org/10.1016/j.pubrev.2018.10.008
, 2017, 'Education for sustainable happiness and well-being', Higher Education Research and Development, 36, pp. 1307 - 1309, http://dx.doi.org/10.1080/07294360.2017.1345604
, 2016, 'Constructing Cultural Memory: A Memetic Approach', International Journal of Media and Cultural Politics, 12, pp. 129 - 142, http://dx.doi.org/10.1386/macp.12.1.129_1
, 2016, 'Organizational Discourse: Communication and Constitution', Media International Australia, 160, pp. 152 - 153, http://dx.doi.org/10.1177/1329878X16652569c
, 2016, 'Public Relations and Participatory Culture: Fandom, Social Media and Community Engagement', Asia Pacific Public Relations Journal, 17, pp. 92 - 94, https://figshare.com/s/30df9d68b4e009890ca6
, 2014, 'An Educational and Inspirational Broadcast: The Oscars Red Carpet Pre-Show', Networking Knowledge, 7, pp. 1 - 17, http://dx.doi.org/10.31165/nk.2014.74.354
, 2014, 'Rewarding and Promoting Creativity: New Approaches, Old Realities', Academic Quarter [Akademisk Kvarter], 9, pp. 73 - 86, http://dx.doi.org/10.5278/ojs.academicquarter.v0i09.3249
, 2014, 'Theorizing borders through analyses of power relationships', Regions and Cohesion, 4, pp. 124 - 126, http://dx.doi.org/10.3167/reco.2014.040308
Conference Papers
, 2026, 'From reactive control to co-creative engagement: Enhancing crisis management in the age of AI and misinformation', in Proceedings of the 38th Australian and New Zealand Academy of Management Conference, Melbourne, pp. 923 - 933, presented at
, 2025, 'Situational Crisis Marketing: Towards an Integration of Crisis Types and Contingency Theory', in Kim M (ed.), Global Marketing Conference at Hong Kong, Global Alliance of Marketing & Management Associations, Hong Kong, pp. 663 - 672, presented at
, 2023, 'Professional Sustainability in a Time of AI-Generated Disinformation', in Verčič D; Verčič AT; Sriramesh K (eds.), Public Relations and Sustainability, University of Ljubljana, Lake Bled, pp. 249 - 255, presented at
, 2023, 'Incorporating Sustainable Wellbeing into the Metaverse', in Aktas C; Alver F; Türeli GG (eds.), Metaverse and Future Communications: Opportunities and Risk, İstanbul Ticaret Üniversitesi [Istanbul Commerce University], pp. 73 - 84, presented at
, 2018, 'An Investigation of Induction Policies for University Teachers: (Re)Valuing Staff and Cultural Diversity', in Wache D; Houston D (ed.), Research and Development in Higher Education: [Re]Valuing Higher Education, Higher Education Research and Development Society of Australasia (HERDSA), Adelaide, pp. 81 - 91, presented at
, 2017, 'The Growing Inequalities Produced by Recognitional Communications in the Digital Age', in Öztürk G; Eken I (ed.), First International Conference on New Trends in Communication, Nobel Akademik, Istanbul Commerce University [İstanbul Ticaret Üniversitesi], pp. 555 - 564, presented at
Conference Presentations
, 2026, 'Talking About Teaching and Learning (TATAL) 2026 Webinar', presented at the Higher Education Research and Development Society of Australasia (HERDSA) Webinar Series, online (hosted by James Cook University), 12 March 2026
, 2025, 'New Levels of Toxic Fandom and New Regulatory Responses', presented at the Cultural Studies Association of Australasia (CSAA) 2025 Conference, the University of Melbourne (Parkville, Melbourne), 27 November 2025