Researcher

My Expertise

George Shinkle investigates business strategy, strategic goal setting, strategy development, innovation, business models, and strategy implementation - particularly in turbulent environments.

Keywords

Fields of Research (FoR)

Business and Management not elsewhere classified

Biography

George Shinkle is a Professor in the School of Management and Governance, UNSW Business School. He joined the Business School from Purdue University, where he received his PhD after successful careers in industry and business consulting. He is known for his ability to bring real-world context into the classroom.

George Shinkle's research investigates strategic goal setting, strategic agility, strategy development, and strategy implementation...view more

Location

Room 517, Business School Building

Contact

+61 2 9065 1564