Researcher

Professor Jack Cadeaux

My Expertise

Marketing; retailing; distribution channels; public policy & marketing; retail assortments, retail stock planning and retail performance; entrepreneurial marketing; marketing strategy; marketing and society; marketing and market approaches to consumer use of preventive health products and services;  new product and new service strategy; analysis of disruptive innovation.

Biography

Editorial Board Membership:

  • Member, Editorial Policy Board, Journal of Macromarketing
  • Member, Editorial Review Board, Australasian Marketing Journal

Research Interests:

  • Retail assortments, retail stock planning and retail performance
  • Distribution and supply chain management
  • Entrepreneurial marketing, marketing strategy, new product development, and marketing aspects of innovation
  • Macromarketing, public policy and consumption...view more

Editorial Board Membership:

  • Member, Editorial Policy Board, Journal of Macromarketing
  • Member, Editorial Review Board, Australasian Marketing Journal

Research Interests:

  • Retail assortments, retail stock planning and retail performance
  • Distribution and supply chain management
  • Entrepreneurial marketing, marketing strategy, new product development, and marketing aspects of innovation
  • Macromarketing, public policy and consumption externalities

ASB Profile: http://www.asb.unsw.edu.au/schools/Pages/JackCadeaux.aspx

 


My Qualifications

BA Pomona College

MA Stanford University

PhD University of California, Berkeley


My Awards

Charles Slater Award Journal of Macromarketing

Fellow, Australia and New Zealand Marketing Academy


My Research Activities

Current research activities include projects on:

Stochastic availability in retailing; distribution effects on market share;  branded variants strategies

Customisation of retail assortments; product network effects on sales volatility; disruptive service innovations in retailing

Uncertainty, supply chain flexibility, and supply chain sustainability

Performance effects of product and production redeployment in manufacturing

Business to business marketing strategy in advanced manufacturing

Supply network effects on product innovation

 


My Research Supervision


Areas of supervision

Retail analytics of assortments and product networks

Distribution and supply chain management from a marketing perspective

Analytics for innovation strategy

Marketing analysis and strategy for social and external benefits 

 


Currently supervising

Zhaokun (Zachary) Li


My Teaching

Business research methods in marketing

New product and new service development

Distribution, retail channels and logistics

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Location

Room 3036, Quadrangle building