By Associate Professor Ting Yu

Conference Abstracts

Yu T, 2013, 'Relationship termination in services marketing', presented at Frontiers in Service Conference, 04 July 2013 - 07 July 2013

Patterson P; Yu T; de Ruyter K; Chen C, (ed.), 2011, 'Ambidexterity - employees simultaneous pursuit of service and sales goals in a services context', Columbus, Ohio, presented at Frontiers in Service Conference, Columbus, Ohio, 30 June 2011 - 03 July 2011

Yu T; Gudergan S; Chen C, (ed.), 2011, 'When efficiency meets flexibility in the frontline service office – A health care study', Montreal, presented at INFORMS Healthcare 2011, Montreal, 20 June 2011 - 22 June 2011

Yu T; Patterson P; de Ruyter K, 2010, 'Achieving ambidexterity: The role of branch context', Cologne, presented at INFORMS Marketing Science Conference, Cologne, 16 June 2010 - 19 June 2010

Patterson PG; Yu Y; de Ruyter K, 2009, 'Achieving ambidexterity in retail banking: The role of branch context', Taipei, presented at International Conference on Service Science and Innovation - China, Taipei

Yu Y; Gong Z, 2005, 'Does e-supporting service quality deserve significant investment?', presented at 10th Asia Pacific Region of Decision Sciences Institute, 28 June 2005 - 02 July 2005

Yu T, (ed.), 2000, 'Capture customer satisfaction/dissatisfaction dynamics', presented at Academy of Marketing Conference, 01 July 2000 - 04 July 2000

Yu T; Dean A, (ed.), 1999, 'Dissatisfaction with customer satisfaction measurement: finding a way forward', presented at Australian and New Zealand Marketing Academy Conference, 28 November 1999 - 01 December 1999

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