Researcher

Biography

Ka Wing is a PhD student in the School of Marketing at the University of New South Wales (UNSW), Sydney. She is passionate about leveraging marketing strategies and innovative technologies to address social issues and generate positive social impact. Her PhD thesis investigates the implications of innovative technologies in the context of pro-environmental behaviors among retailers using empirical data and econometric models. In one of her...view more

Location

School of Marketing, Room 3003, Level 3, Quadrangle Building (E15), UNSW Sydney 2052