By Dr Jenny (Jiyeon) Lee

Book Chapters

Lee J; Kyle G, 2012, 'Chapter 5: Structural Equation Modeling', in Handbook of Research Methods in Tourism, Edward Elgar Publishing, http://dx.doi.org/10.4337/9781781001295.00011

Lee JJ; Kyle G, 2012, 'Structural equation modeling', in Handbook of Research Methods in Tourism: Quantitative and Qualitative Approaches, pp. 91 - 112, http://dx.doi.org/10.4337/9781781001295.00011

Journal articles

Andonopoulos V; Lee J; Mathies C, 2023, 'Authentic isn't always best: When inauthentic social media influencers induce positive consumer purchase intention through inspiration', Journal of Retailing and Consumer Services, 75, http://dx.doi.org/10.1016/j.jretconser.2023.103521

Nguyen O; Lee JJ; Ngo L; Tran Q, 2021, 'Impacts of Crisis Emotions on Negative Word-of-Mouth and Behavioural Intention: Evidence from a Milk Crisis', Journal of Product & Brand Management

Lim YOUNGDEOK; Lee JJ; Kim H, 2021, 'Customer satisfaction and implied cost of equity', Australasian Marketing Journal, 29, pp. 364 - 378, http://dx.doi.org/10.1177/1839334921993951

Patterson PAUL; McColl-Kennedy J; Lee JJ; Brady M; Patterson P, 2020, 'Gaining Insights Into Why Professionals Continue or Abandon Pro Bono Service', European Journal of Marketing, 55, pp. 790 - 813, http://dx.doi.org/10.1108/EJM-05-2019-0438

Ngo LV; Nguyen NP; Lee J; Andonopoulos V, 2020, 'Mindfulness and job performance: Does creativity matter?', Australasian Marketing Journal, 28, pp. 117 - 123, http://dx.doi.org/10.1016/j.ausmj.2019.12.003

Dwyer L; Chen C; Lee JJ, 2019, 'The Role of Place Attachment in Tourism Research', Journal of Travel & Tourism Marketing, http://dx.doi.org/10.1080/10548408.2019.1612824

Mathies C; Lee J; Wong A, 2018, 'Service models and culture: Impact on work behaviours', Journal of Services Marketing, 32, pp. 616 - 628, http://dx.doi.org/10.1108/JSM-07-2017-0263

Lee J; Lim Y; Oh H, 2018, 'Does customer satisfaction matter to managers' earnings forecasts and stock returns?', European Journal of Marketing, 52, pp. 2026 - 2051, http://dx.doi.org/10.1108/EJM-06-2017-0422

Lee J; patterson P; Ngo L, 2017, 'In pursuit of service productivity and customer satisfaction: The role of resources', European Journal of Marketing, 51, pp. 1836 - 1855, http://dx.doi.org/10.1108/EJM-07-2016-0385

Lee J, 2015, 'A profile of community-based agricultural festival attendees in North America: A comparative study', International Journal of Hospitality and Event Management, 1, pp. 203 - 203, http://dx.doi.org/10.1504/ijhem.2015.074720

Lee J, 2015, 'Antecedents and Consequences of Discrete Emotions in Hedonic Consumption Situations', Services Marketing Quarterly, 36, pp. 226 - 244, http://dx.doi.org/10.1080/15332969.2015.1046773

Lee J; Kyle GT, 2014, 'Segmenting Festival Visitors Using Psychological Commitment', Journal of Travel Research, 53, pp. 656 - 669, http://dx.doi.org/10.1177/0047287513513168

Lee J; Kyle G, 2014, 'The affective-psychological process of festival visitor loyalty formation', Tourism Analysis, 19, pp. 377 - 382, http://dx.doi.org/10.3727/108354214X14029467968727

Lee J, 2014, 'Visitors’ emotional responses to the festival environment', Journal of Travel and Tourism Marketing, 31, pp. 114 - 131, http://dx.doi.org/10.1080/10548408.2014.861726

Lee J; Kyle G, 2013, 'The measurement of emotions elicited within festival contexts: A psychometric test of a festival consumption emotions (FCE) scale', Tourism Analysis, 18, pp. 635 - 649, http://dx.doi.org/10.3727/108354213X13824558188541

Lee JJ; Kyle G, 2012, 'Recollection consistency of festival consumption emotions', Journal of Travel Research, 51, pp. 178 - 190, http://dx.doi.org/10.1177/0047287510394197

Lee J; Kyle G; Scott D, 2012, 'The mediating effect of place attachment on the relationship between festival satisfaction and loyalty to the festival hosting destination', Journal of Travel Research, 51, pp. 751 - 764, http://dx.doi.org/10.1177/0047287512437859

Scott D; Lee S; Lee JJJ; Kim C, 2006, 'Leisure constraints and acculturation among Korean immigrants', Journal of Park and Recreation Administration, 24, pp. 63 - 86, http://js.sagamorepub.com/jpra/article/view/1408

Lee JJY; Sung HEIDI; DeFranco A; Arnold RICHARD, 2004, 'Developing, operating, and maintaining a travel agency web site: Attending to E-consumers and Internet marketing issues', Journal of Travel and Tourism Marketing, 17, pp. 205 - 223, http://dx.doi.org/10.1300/J073v17n02_16

Conference Papers

Nguyen O; Ngo L; Tran QH; Lee JJ, 2019, 'Attribution emotions and negative word-of-mouth in a crisis', Wellington, New Zealand, presented at The 2019 Australian and New Zealand Marketing Academy, Wellington, New Zealand, 02 December 2019 - 04 December 2019

Mathies C; Lee JJ; Uncles M, 2019, 'Student satisfaction data – Improving higher education?', Wellington, New Zealand, presented at The 2019 Australian and New Zealand Marketing Academy, Wellington, New Zealand, 02 December 2019 - 04 December 2019

Lee JJ; Patterson P; McColl-Kennedy J; Brady M, 2019, 'What drives professional service employees to undertake pro bono?', Austin, TX, USA, presented at The 2019 Winter American Marketing Association Conference, Austin, TX, USA, 22 February 2019 - 24 February 2019, http://dx.doi.org/10.26190/unsworks/27169

Lee JJ; Gheshlaghi M, 2018, 'Frontline service employees’ engagement, creativity, and job performance.', Adelaide, Australia, presented at The 2018 Australian and New Zealand Marketing Academy, Adelaide, Australia, 03 December 2018 - 05 December 2018

Lee J; Nguyen O; Ngo L; Tran Q, 2018, 'Emotional responses to corporate crisis', in Emotional responses to corporate crisis, The World Conference on Business and Management 2018, Jeju, Korea, presented at The World Conference on Business and Management 2018, Jeju, Korea, 27 June 2018 - 30 June 2018

Lee J; Lim Y, 2017, 'Customer satisfaction and the implied cost of equity: Moderating effects of market conditions.', Kuala Lumpur, Malaysia, presented at The 20th Asian-Pacific Conference on International Accounting Issues, Kuala Lumpur, Malaysia, 05 November 2017 - 08 November 2017

Lee J; LIM Y; Kim H, 2017, 'The effect of customer satisfaction on implied cost of equity', San Diego, USA, presented at The 2017 American Accounting Association Annual Meeting, San Diego, USA, 05 August 2017 - 09 August 2017

Lee J; LIM Y; OH H, 2017, 'Flow of customer satisfaction information: Impact on earnings forecasts and financial market', in Chandy R; Inman J; Moorman C (eds.), Winter Marketing Academic Conference 2017: Better Marketing for a Better World., American Marketing Association, Orlando, USA, presented at The 2017 Winter American Marketing Association Conference, Orlando, USA, 17 February 2017 - 19 February 2017

Lee J; PATTERSON P; NGO L; de Ruyter K, 2016, 'Achieving superior service productivity and customer satisfaction: Evidence from an emerging economy', in Achieving superior service productivity and customer satisfaction: Evidence from an emerging economy, The 25th Frontiers in Service, Bergen, Norway, presented at The 25th Frontiers in Service, Bergen, Norway, 23 June 2016 - 26 June 2016

Lee J; LIM Y; OH H, 2016, 'Customer satisfaction and management earnings forecasts', Seattle, WA, presented at The 2016 American Accounting Association Western Region Meeting, Seattle, WA, 05 May 2016 - 07 May 2016

Lee J, 2015, 'Place attachment: Segmenting event attendees', in Place attachment: Segmenting event attendees, The 2015 Australian and New Zealand Marketing Academy, Sydney, Australia, presented at The 2015 Australian and New Zealand Marketing Academy, Sydney, Australia, 30 November 2015 - 02 December 2015

Lee J, 2012, 'Festival visitors’ emotion and its response to the environment', in Crittenden V; Hair JF; Terblanche N (eds.), Atlanta, GA, presented at The 2012 Academy of Marketing Science World Marketing Congress – Cultural Perspectives in Marketing, Atlanta, GA, USA., Atlanta, GA, 28 August 2012 - 01 September 2012

Lee J, 2012, 'Festival Consumption Emotions: Testing the Validity of Its Factorial Structure across Gender', in Proceedings of Annual Paris Business and Social Sciences Conference, World Business Institute Australia, Melbourne, pp. 1 - 1, presented at Annual Paris Conference on Business and Social Sciences, Paris, France, 12 July 2012 - 13 July 2012

Lee J, 2012, 'The effect of festival atmospherics on visitor emotions and satisfaction', in The effect of festival atmospherics on visitor emotions and satisfaction, The 2012 Travel and Tourism Research Association Annual Conference, Virginia Beach, VA, presented at The 2012 Travel and Tourism Research Association Annual Conference, Virginia Beach, VA, 17 June 2012 - 19 June 2012, http://ttra.omnibooksonline.com/2012/ttra-51776-1.4568/2012-t-001-1.4823/2012-6-a-1.5004/2012-6-a-1.5005#tab_0=0

Lee J, 2012, 'Visitor profile of agricultural festivals in Texas, USA', in The 2012 Council for Australian University Tourism and Hospitality Education Conference Proceedings, La Trobe University, Melbourne, pp. 373 - 379, presented at Council for Australian University Tourism and Hospitality Education, Melbourne, 06 February 2012 - 09 February 2012, http://www.latrobe.edu.au/__data/assets/pdf_file/0005/168521/CAUTHE-2012-Book-of-Proceedings_1.pdf

Lee J, 2011, 'Visitors’ Emotional Responses to Festival Atmospherics', in Gross, Michael J (Editor). CAUTHE 2011 National Conference: Tourism : Creating a Brilliant Blend, University of South Australia. School of Management, Adelaide, S.A., pp. 1176 - 1180, presented at CAUTHE 2011 National Conference: Tourism : Creating a Brilliant Blend, Adelaide, South Australia, http://search.informit.com.au/documentSummary;dn=914488577529557;res=IELBUS

Lee S; Scott D; Lee J, 2010, 'An exploration of the antecedents of enduring benefits among birdwatchers', in NRPA Leisure Research Symposium Proceedings, NRPA LEISURE RESEARCH SYMPOSIUM, Minneapolis, MN, presented at NRPA LEISURE RESEARCH SYMPOSIUM, Minneapolis, MN, 26 October 2010 - 28 October 2010

Lee J, 2010, 'Dimensionality testing of festival consumption emotions (FCE)', in Proceedings of the Third Annual Business Research Conference, The Third Annual American Business Research Conference, Long Island, NY, USA, pp. 1 - 3, presented at The Third Annual American Business Research Conference, Long Island, NY, USA, 06 June 2010 - 07 June 2010

Lee J; Kyle G, 2010, 'Recall of festival consumption emotions', in CAUTHE 2010 Conference Proceedings Challenge the Limits, CAUTHE, Hobart, Tasmania, presented at CAUTHE10, HOBART TASMANIA, 08 February 2010 - 11 February 2010

Ngo LV; Le HN; Lee J, 2010, 'Relationship marketing orientation and customer satisfaction: Evidence from Vietnam.', in ANZMAC 2010 Conference Proceedings, Australia New Zealand Marketing Academy, Christchurch, presented at 2010 Australian & New Zealand Marketing Academy, Christchurch, New Zealand, -

Lee J; Kyle G, 2010, 'Examining the antecedents and structure of festival loyalty', in ANZMAC 2010 Conference Proceedings, Australia New Zealand Marketing Academy, Christchurch, pp. 157 - 157, presented at Australian & New Zealand Marketing Academy, Christchurch, New Zealand

Lee J; Kyle G, 2010, 'Investigating the relationships between satisfaction, place attachment and loyalty within community-based festival contexts', in 11th World Leisure Congress Proceedings, The 11th World Leisure Congress, Chuncheon, Korea, pp. 154 - 154, presented at The 11th World Leisure Congress, Chuncheon, Korea

Lee JJ; Kyle G, 2009, 'Testing the applicability of product consumption emotions (PCE) within festival contexts.', in ANZMAC 2009 Conference Proceedings, Australia New Zealand Marketing Academy, Melbourne, Australia, presented at ANZMAC 2009 Conference, Melbourne, Australia, 30 November 2009 - 02 December 2009

Lee J; Kyle G; Norman B; Jodice L, 2008, 'Investigating the relationship between satisfaction and attachment to the recreation area', in Investigating the relationship between satisfaction and attachment to the recreation area, The 2008 Northeastern Recreation Research Symposium, Bolton Landing, New York, presented at The 2008 Northeastern Recreation Research Symposium, Bolton Landing, New York, 30 March 2008 - 01 April 2008

Lee S; Lee J; Scott D; Kim C, 2005, 'Understanding constraints among Korean immigrants in the United States', in Understanding constraints among Korean immigrants in the United States, the National Recreation and Park Association Conference, San Antonio, TX, USA, presented at the National Recreation and Park Association Conference, San Antonio, TX, USA

Sung H; Chon K; Lee J, 2003, 'Traveler geographic origin and market segmentation: Classification models for international visitors to Hong Kong', in Traveler geographic origin and market segmentation: Classification models for international visitors to Hong Kong, Annual International Council on Hotel, Restaurant and Institutional Education Conference, Palm Spring, CA, USA, presented at Annual International Council on Hotel, Restaurant and Institutional Education Conference, Palm Spring, CA, USA, 06 August 2003 - 09 August 2003

Lee J; Sung H; Arnold A, 2003, 'Evaluation of Internet marketing strategies through travel agency websites in the United States', in Qu H; Moreo PJ (ed.), Advances in Hospitality and Tourism Research, 8th Annual Graduate Education and Graduate Students Research Conference in Hospitality and Tourism, Las Vegas, NE, USA, pp. 370 - 372, presented at 8th Annual Graduate Education and Graduate Students Research Conference in Hospitality and Tourism, Las Vegas, NE, USA

Sung H; Hsu C; Lee J, 2003, 'Modeling travel arrangements for international travelers to Hong Kong: Full package, partial package, or non-package tours', in Modeling travel arrangements for international travelers to Hong Kong: Full package, partial package, or non-package tours, 34th Annual International Travel and Tourism Research Association Annual Conference, St. Louis, MO, USA, presented at 34th Annual International Travel and Tourism Research Association Annual Conference, St. Louis, MO, USA

Conference Abstracts

Andonopoulos V; Lee J; Mathies C; Northey G, 2021, 'Influencers Beware: The Dangers of Over-Sponsorship', in ANZMAC Conference 2021. Something Different. Proceedings., Melbourne, presented at ANZMAC 2021, Melbourne

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