Select Publications
Conference Papers
2023, 'Key Account Management Maturity: A Preliminary Framework', in Thyne M; Biggemann S (ed.), ANZMAC 2023 Marketing for Good Conference Proceedings, Dunedin, New Zealand, presented at ANZMAC 2023 Marketing for Good, Dunedin, New Zealand, 04 December 2023 - 06 December 2023, http://dx.doi.org/10.26190/unsworks/28717
,2022, 'Service Exchange Governance Through Service-dominant Contracts', in Harrigan P; Brush G (ed.), ANZMAC Conference 2022, Perth, Western Australia, presented at ANZMAC Conference 2022, Perth, Western Australia, 05 December 2022 - 07 December 2022, http://dx.doi.org/10.26190/unsworks/28468
,2022, 'The impact of macro-level politics on Defence-related B2G solutions implementations', in Harrigan P; Brush G (ed.), ANZMAC Conference 2022, Perth, Western Australia, presented at ANZMAC Conference 2022, Perth, Western Australia, 05 December 2022 - 07 December 2022, http://dx.doi.org/10.26190/unsworks/28467
,2022, 'The capabilities for Implementing Key Account Management: A Systematic Review', in Johnson CM; Wengler S; Hildmann G; Vossebein U (eds.), Frankfurt, Germany, presented at Global Sales Science Institute 15th Annual Conference, Frankfurt, Germany, 08 June 2022 - 11 June 2022, http://dx.doi.org/10.26190/unsworks/28718
,2021, 'Unsupervised learning and market basket analysis in market segmentation', in World Congress on Engineering 2021, London, UK, presented at World Congress on Engineering 2021, London, UK, 01 July 2021
,2020, 'Value narratives: Communicating complex value propositions', in SERVSIG 2020 American Marketing Association, Brisbane, presented at 11th SERVSIG, Brisbane, 09 July 2020, https://www.servsig2020.org/abstract-book/
,2019, 'Complex organizational buying and actor bounded reliability: Effects on procurement performance', in European Marketing Academy Conference
,2019, 'Institutional Isomorphism, Institutional Logics and Organisational Fields: An Institutionalist Perspective on Circular Economy', in Baines TS (ed.), Proceedings of the Spring Servitization Conference 2019
,2019, 'The role of network in supply chain sustainability: A systematic review and research agenda', in European Operations Management Association (EurOMA) Conference 2019
,2018, 'Controlling and breaking boundaries: Understanding actor agency during supply chain entry', in American Marketing Association Global Marketing SIG Conference
,2018, 'Influencing supply chains: An interpersonal perspective', in Australian and New Zealand Marketing Academy Conference Proceedings
,2018, 'Information control in complex organizational buying processes', in Australian and New Zealand Academy of Management Conference Proceedings
,2017, 'Gaining supply chain influence through actor investments', in Australian and New Zealand Marketing Academy Conference Proceedings
,2016, 'Boundary spanner ambidexterity in business solutions: Considering resource efficiency, perceived value and satisfaction for the supplier firm', in American Marketing Association Winter Educators Conference
,2016, 'Faceplate – A cognitive decision support system powered by user behaviour mining', in IIP 2016: 9th International Conference on Intelligent Information Processing
,2016, 'Optimizing business intelligence through behavioural mining', in National Conference of the Australian Society for Operations Research
,2015, 'A Cultural Perspective of Customer Value in Business Solutions Procurement', in Australian and New Zealand Marketing Academy Conference Proceedings
,2015, 'How do customers approach solution procurement? An exploratory study in the mining industry', in The 31st Annual IMP Group Conference
,2015, 'Off-the-field scandals in professional sports and impacts on consumers brand engagement', in North American Society for Sport Management Conference
,2015, 'Purchase inertia: Habitual and impulsive purchase decisions in business markets', in Academy of Marketing Science Annual Conference Proceedings
,2015, 'The effects of scandal on purchase intention', in Academy of Marketing Science Annual Conference Proceedings
,2014, 'Value vs. satisfaction: Exploring activity trade-off in complex solutions', in American Marketing Association Winter Educators Conference
,2010, 'Online social networks and friending behaviour: A self-determination theory perspective', in Proceedings of the Australia and New Zealand Marketing Academy Annual Conference
,2010, 'Webethnography: A typology of online contexts and consequent research implications', in Australian and New Zealand Marketing Academy Conference Proceedings
,2005, 'Engaging the multiple contexts of management: Using strategic relationships to guide stakeholder management decisions', in Australian and New Zealand Academy of Management Conference Proceedings
,2005, 'The Critical Mass of Networks: Implications for Marketing', in Australian and New Zealand Marketing Academy Conference Proceedings
,2004, 'Customer Value and its Role in Value Delivery System Accountability', in Australian and New Zealand Marketing Academy Conference Proceedings
,2004, 'The Critical Mass of Organisations', in Australian and New Zealand Academy of Management Conference Proceedings
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