Select Publications

Book Chapters

Pettigrew S; Roberts M, 2011, 'Qualitative research methods in social marketing', in The SAGE Handbook of Social Marketing, pp. 208 - 223, http://dx.doi.org/10.4135/9781446201008.n15

Journal articles

Teal R; Roberts M; Harrigan P; Clarkson J; Rosenberg M, 2019, 'Leveraging spectator emotion: A review and conceptual framework for marketing health behaviors in elite sports', Sport Management Review, http://dx.doi.org/10.1016/j.smr.2019.05.003

Roberts M; Pettigrew S; Chapman K; Quester P; Miller C, 2014, 'Children's exposure to food advertising: An analysis of the effectiveness of self-regulatory codes in Australia', Nutrition and Dietetics, 71, pp. 35 - 40, http://dx.doi.org/10.1111/1747-0080.12040

Roberts M; Pettigrew S; Chapman K; Quester P; Miller C, 2013, 'The advertised diet: An examination of the extent and nature of food advertising on Australian television', Health Promotion Journal of Australia, 24, pp. 137 - 142, http://dx.doi.org/10.1071/HE12926

Roberts M; Pettigrew S, 2013, 'Psychosocial Influences on Children's Food Consumption', Psychology and Marketing, 30, pp. 103 - 120, http://dx.doi.org/10.1002/mar.20591

Pettigrew S; Tarabashkina L; Roberts M; Quester P; Chapman K; Miller C, 2013, 'The effects of television and Internet food advertising on parents and children', Public Health Nutrition, 16, pp. 2205 - 2212, http://dx.doi.org/10.1017/S1368980013001067

Roberts M; Pettigrew S; Chapman K; Miller C; Quester P, 2012, 'Compliance with childrens television food advertising regulations in Australia', BMC Public Health, 12, http://dx.doi.org/10.1186/1471-2458-12-846

Pettigrew S; Roberts M; Pescud M; Chapman K; Quester P; Miller C, 2012, 'The extent and nature of alcohol advertising on Australian television', Drug and Alcohol Review, 31, pp. 797 - 802, http://dx.doi.org/10.1111/j.1465-3362.2012.00439.x

Pettigrew S; Roberts M; Chapman K; Quester P; Miller C, 2012, 'The use of negative themes in television food advertising', Appetite, 58, pp. 496 - 503, http://dx.doi.org/10.1016/j.appet.2011.12.014

Roberts M; Pettigrew S, 2010, 'The Influence of Grandparents on Children's Diets', JOURNAL OF RESEARCH FOR CONSUMERS, https://www.webofscience.com/api/gateway?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000210443200003&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=891bb5ab6ba270e68a29b250adbe88d1

Pettigrew S; Roberts M, 2008, 'Addressing loneliness in later life', Aging and Mental Health, 12, pp. 302 - 309, http://dx.doi.org/10.1080/13607860802121084

Pettigrew S; Roberts M, 2007, 'Mothers' perceptions of their control over their children's diets', Advances in Consumer Research, 34, pp. 306 - 311

Roberts M; Pettigrew S, 2007, 'A thematic content analysis of children's food advertising', International Journal of Advertising, 26, pp. 357 - 367, http://dx.doi.org/10.1080/02650487.2007.11073018

Pettigrew S; Roberts M, 2006, 'Mothers’ attitudes towards toys as fast food premiums', Young Consumers, 7, pp. 60 - 67, http://dx.doi.org/10.1108/17473610610717982

Roberts M, 2005, 'Parenting in an Obesogenic Environment', JOURNAL OF RESEARCH FOR CONSUMERS, https://www.webofscience.com/api/gateway?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000210033000001&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=891bb5ab6ba270e68a29b250adbe88d1

Conference Papers

Ferguson R; Roberts M; Rosenberg M, 2014, '"Reaching the target group: Social marketing messages and related health behaviours"', in ANZMAC Annual Conference 2014 Proceedings:Agents of Change, Griffith University, Brisbane, Australia, pp. 553 - 560, presented at Australian and New Zealand Marketing Academy Annual Conference, Brisbane, Australia, 01 December 2014 - 03 December 2014, https://eprints.qut.edu.au/82093/1/1423706904ANZMAC%202014%20Proceedings.compressed.pdf

Roberts M, 2011, 'Grandparent Syndrome vs. Grandparent Disorder: A Clarification and Examination in the Context of Consumer Behaviour', in Academy of Marketing 2011 Conference Papers, UK Academy of Marketing, UK, presented at Academy of Marketing Conference 2011, UK, 05 July 2011 - 07 July 2011, http://dx.doi.org/10.26190/unsworks/27667


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