By Emeritus Professor Paul G Patterson

Journal articles

Patterson PG; de Ruyter K; Wetzels M; Pauwels P, 2009, 'The Propensity to Continue Internationalization: A Study of Entrepreneurial Decision-Making in Australian Service Firms', Advances in International Marketing, 20, pp. 11 - 36, http://dx.doi.org/10.1108/S1474-7979(2009)0000020004

Patterson PG; Mattila AS, 2008, 'An examination of the impact of cultural orientation and familiarity in service encounter evaluations', International Journal of Service Industry Management, 19, pp. 662 - 681, http://dx.doi.org/10.1108/09564230810903514

Styles C; Patterson PG; Ahmed F, 2008, 'A relational model of export performance', Journal of International Business Studies, 39, pp. 880 - 900, http://dx.doi.org/10.1057/palgrave.jibs.8400385

Patterson PG; McColl-Kennedy J; Lu Z, 2008, 'Research on Customer Rage in Failed Service Encounters', Journal of Harbin Institute of Technology, 15, pp. 222 - 226, https://www.researchgate.net/publication/290304419_Research_on_customer_rage_in_failed_service_encounters

Patterson PG, 2007, 'Demographic correlates of loyalty in a service context', Journal of Services Marketing, 21, pp. 112 - 121, http://dx.doi.org/10.1108/08876040710737877

Patterson PG; Cowley E; Prasongsukarn K, 2006, 'Service failure recovery: The moderating impact of individual-level cultural value orientation on perceptions of justice', International Journal of Research in Marketing, 23, pp. 263 - 277, http://dx.doi.org/10.1016/j.ijresmar.2006.02.004

La VQ; Patterson PG; Styles CW, 2005, 'Determinants of export performance across service types: a conceptual model', Journal of Services Marketing, 19, pp. 379 - 391, http://dx.doi.org/10.1108/08876040510620157

Patterson P; Uncles MD, 2005, 'Amj – Progress and Prospects', Australasian Marketing Journal, 13, pp. 5 - 7, http://dx.doi.org/10.1016/s1441-3582(05)70072-0

Styles C; Patterson PG; La VQ, 2005, 'Executive Insights: Exporting Services to Southeast Asia: Lessons from Australian Knowledge-Based Service Exporters', Journal of International Marketing, 13, pp. 104 - 128, http://dx.doi.org/10.1509/jimk.2005.13.4.104

Phan MCT; Styles CW; Patterson PG, 2005, 'Relational competency's role in Southeast Asia business partnerships', Journal of Business Research, 58, pp. 173 - 184, http://dx.doi.org/10.1016/s0148-2963(02)00492-7

Patterson PG, 2004, 'A contingency model of behavioural intentions in a services context', European Journal of Marketing, 38, pp. 1304 - 1315, http://dx.doi.org/10.1108/03090560410548997

Patterson PG, 2004, 'A Study of Perceptions regarding Service Firms’ Attitudes towards Exporting', Australasian Marketing Journal, 12, pp. 19 - 38, http://dx.doi.org/10.1016/s1441-3582(04)70095-6

Mattila AS; Patterson PG, 2004, 'Service Recovery and Fairness Perceptions in Collectivist and Individualist Contexts', Journal of Service Research, 6, pp. 336 - 346, http://dx.doi.org/10.1177/1094670503262947

Patterson PG; Matilla A, 2004, 'The Impact of Culture on Consuner`s Perceptions of Service Recovery Efforts.', Journal of Retailing, 80, pp. 196 - 206, http://dx.doi.org/10.1016/j.jretai.2004.08.001

Kirchmajer L; Patterson P, 2004, 'The Role of Interpersonal Communication in the Development of Client Trust and Closeness in a SME Professional Services Context', Small Enterprise Research, 12, pp. 45 - 56, http://dx.doi.org/10.5172/ser.12.1.45

McColl-Kennedy JR; Patterson P, 2003, 'Editorial', Australasian Marketing Journal, 11, pp. 5 - 6, http://dx.doi.org/10.1016/S1441-3582(03)70123-2

Patterson PG; Smith T, 2003, 'A cross-cultural study of switching barriers and propensity to stay with service providers', Journal of Retailing, 79, pp. 107 - 120, http://dx.doi.org/10.1016/s0022-4359(03)00009-5

Wirtz J; Kimes SE; Theng JHP; Patterson P, 2003, 'Revenue management: Resolving potential customer conflicts', Journal of Revenue and Pricing Management, 2, pp. 216 - 226, http://dx.doi.org/10.1057/palgrave.rpm.5170068

Cicic M; Patterson P; Shoham A, 2002, 'Antecedents of international performance', European Journal of Marketing, 36, pp. 1103 - 1118, http://dx.doi.org/10.1108/03090560210437352

Patterson PG; Smith T, 2001, 'Modeling relationship strength across service types in an Eastern culture', International Journal of Service Industry Management, 12, pp. 90 - 113, http://dx.doi.org/10.1108/09564230110387470

Patterson PG; Smith T, 2001, 'Relationship benefits in service industries: a replication in a Southeast Asian context', Journal of Services Marketing, 15, pp. 425 - 443, http://dx.doi.org/10.1108/eum0000000006098

Uncles MD; Patterson PG, 2001, 'Editorial', Australasian Marketing Journal, 9, pp. 5 - 6, http://dx.doi.org/10.1016/S1441-3582(01)70162-0

Sharma N; Patterson PG, 2001, 'Switching costs, alternative attractiveness and experience as moderators of relationship commitment in professional, consumer services', International Journal of Service Industry Management, 11, pp. 470 - 490, http://dx.doi.org/10.1108/09564230010360182

Patterson P, 2000, 'Bringing a client focus to international marketing: A change management case study', Journal of Management and Organization, 6, pp. 44 - 55, http://dx.doi.org/10.5172/jmo.2000.6.2.44

Sharma N; Patterson PG, 2000, 'Switching costs, alternative attractiveness and experience as moderators of relationship commitment in professional, consumer services', International Journal of Service Industry Management, 11, pp. 470 - 490, http://dx.doi.org/10.1108/09564230010360182

Patterson PG, 2000, 'A Contingency Approach to Modeling Satisfaction with Management Consulting Services', Journal of Service Research, 3, pp. 138 - 153, http://dx.doi.org/10.1177/109467050032003

Patterson PG, 2000, 'Aboriginal heritage art and moral rights', Journal of the Australian and New Zealand Academy of Management, pp. 412 - 431

Patterson P, 2000, 'Bringing a Client Focus to International Marketing: A Change Management Case Study', Journal of Management & Organization, 6, pp. 44 - 55, http://dx.doi.org/10.1017/s1833367200005411

Patterson P; Moylan E; Bannon S; Salih F, 2000, 'Needs Analysis of a Cancer Education Program in South Western Sydney', Cancer Nursing, 23, pp. 186 - 192, http://dx.doi.org/10.1097/00002820-200006000-00005

Sharma N; Patterson PG, 1999, 'On the Role of Experience in Developing Service Satisfaction in Consumer Financial Planning Services', Journal of Customer Service in Marketing & Management, 5, pp. 33 - 48, http://dx.doi.org/10.1300/j127v05n04_03

Cicic M; Patterson PG; Shoham A, 1999, 'A Conceptual Model of the Internationalization of Services Firms', Journal of Global Marketing, 12, pp. 81 - 106, http://dx.doi.org/10.1300/j042v12n03_06

Sharma N; Patterson PG, 1999, 'The impact of communication effectiveness and service quality on relationship commitment in consumer, professional services', Journal of Services Marketing, 13, pp. 151 - 170, http://dx.doi.org/10.1108/08876049910266059

Patterson PG; Godwin B; Johnson LW, 1999, 'Consumer coping strategies with dissatisfactory service encounters: A preliminary investigation', Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behaviour, 12, pp. 145 - 154, https://faculty.unlv.edu/gnaylor/JCSDCB/articles/1999%20-%20Volume%2012/Godwin%20et%20al%201999.pdf

Patterson PG; de Ruyter K; Wetzels M, 1999, 'Modelling firms propensity to continue service exporting: a cross-country analysis', International Business Review, 8, pp. 351 - 365, http://dx.doi.org/10.1016/s0969-5931(99)00009-8

Patterson PG; Dawes PL, 1999, 'The Determinants of Choice Set Structure in High-Technology Business Markets', Industrial Marketing Management, 28, pp. 395 - 411, http://dx.doi.org/10.1016/s0019-8501(98)00030-3

Ahmed F; Patterson P; Styles C, 1999, 'The Determinants of Successful Relationships in International Business', Australasian Marketing Journal, 7, pp. 5 - 21, http://dx.doi.org/10.1016/s1441-3582(99)70197-7

Ahmed FU; Patterson PG; Styles CW, 1999, 'Trust and commitment in international business relationships', ABAC Journal, 19, pp. 37 - 51, http://repository.au.edu/handle/6623004553/13926

Frazer Winsted K; Patterson PG, 1998, 'Internationalization of services: the service exporting decision', Journal of Services Marketing, 12, pp. 294 - 311, http://dx.doi.org/10.1108/08876049810226964

Patterson PG; Romm T; Hill C, 1998, 'Consumer satisfaction as a process: a qualitative, retrospective longitudinal study of overseas students in Australia', Journal of Professional Services Marketing, 16, pp. 135 - 157, http://dx.doi.org/10.1300/J090v16n01_08

Patterson PG; Spreng RA, 1997, 'Modelling the relationship between perceived value, satisfaction and repurchase intentions in a business‐to‐business, services context: an empirical examination', International Journal of Service Industry Management, 8, pp. 414 - 434, http://dx.doi.org/10.1108/09564239710189835

Dawes PL; Patterson PG; Midgley DF, 1997, 'Involvement of technical consultants in high technology business markets', Journal of Business & Industrial Marketing, 12, pp. 83 - 102, http://dx.doi.org/10.1108/08858629710172637

Patterson PG; Cicic M; Shoham A, 1997, 'A Temporal Sequence Model of Satisfaction and Export Intentions of Service Firms', Journal of Global Marketing, 10, pp. 23 - 43, http://dx.doi.org/10.1300/j042v10n04_03

Patterson PG, 1997, 'Translating customer survey results into managerial action', Super Service, pp. 4 - 6

Patterson PG; Johnson LW; Spreng RA, 1996, 'Modeling the Determinants of Customer Satisfaction for Business-to-Business Professional Services', Journal of the Academy of Marketing Science, 25, pp. 4 - 17, http://dx.doi.org/10.1177/0092070397251002

Patterson PG; Cicic M, 1996, 'A Typology of Service Firms in International Markets : An Empirical Investigation', Journal International Marketing, 3, pp. 57 - 83, http://www.jstor.org/stable/25048624

Dawes PL; Patterson PG; Lee DY, 1996, 'Internal and external buying center membership in high technology business markets', The Journal of High Technology Management Research, 7, pp. 107 - 127, http://dx.doi.org/10.1016/s1047-8310(96)90018-8

Kyriazis E; Patterson PG, 1996, 'The use of Marketing Information in the New Product Development Process: An Australian Perspective', Australasian Journal of Market Research, 4, pp. 3 - 11, http://www.amsrs.com.au/documents/item/84

Patterson P, 1995, 'Choice criteria in final selection of a management consultancy service', Journal of Professional Services Marketing, 11, pp. 177 - 187, http://dx.doi.org/10.1300/J090v11n02_13

Patterson PG, 1995, 'A conceptual model of customer satisfaction for business-to-business, professional services', Advances in Services Marketing and Management, 4, pp. 169 - 193, http://dx.doi.org/10.1016/S1067-5671(95)04023-4

Patterson PG; Cicic M, 1995, 'A Typology of Service Firms in International Markets: An Empirical Investigation', Journal of International Marketing, 3, pp. 7 - 7, http://dx.doi.org/10.1177/1069031x9500300404

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