By Professor Chris William Styles

Conference Proceedings (Editor of)

Noor SM; Cowley E; Styles C, (eds.), 2011, 'The Role of ‘Who Am I?’ in What I Buy: Self Concept and Brand Equity', Proceedings of the 40th European Marketing Academy EMAC Conference 2011 - "The Day After – Inspiration, Innovation, Implementation', presented at 40th European Marketing Academy EMAC Conference 2011, 27 May 2011 - 27 May 2011

Styles C; Freeman J; Lawley M, (eds.), 2010, 'Does firm location influence the export performance of Australian SMEs?', Christchurch, New Zealand, presented at Proceedings of the Australian and New Zealand Marketing Academy ANZMAC Conference 2010 - "Doing More with Less", Christchurch, New Zealand, 01 December 2010 - 01 December 2010

Prasertsakul D; Styles C; Voola R, (eds.), 2007, 'Antecedents and consequences of contextual ambidexterity in Thai export Industry: A Dynamic Capability Perspective', University of Newcastle, Newcastle, Australia, presented at Australia and New Zealand International Business Conference, University of Newcastle, Newcastle, Australia, 10 November 2007 - 10 November 2007

Styles C; Voola R, (ed.), 2006, 'International entrepreneurial culture, eBusiness adoption and international competitive advantage: Some propositions', Brisbane QLD, Australia, presented at The Australia and New Zealand Marketing Academy (ANZMAC) Conference, Brisbane QLD, Australia, 06 December 2006 - 06 December 2006

Styles C; Cavusgil T; Seggie S, (eds.), 2006, 'Global network equity: Marketing metrics across borders, From the Silk Road to Global Networks: Harnessing the Power of People in International Business', Beijing, China, presented at 48th Annual Meeting of the Academy of International Business (AIB), Beijing, China, 26 June 2006 - 26 June 2006

Styles C; Cavusgil T; Seggie S, (eds.), 2005, 'Towards the concept of global network equity, Broadening the Boundaries', Fremantle, Australia, presented at The 8th Australia and New Zealand Marketing Academy (ANZMAC) Conference, Fremantle, Australia, 07 December 2005 - 07 December 2005

Styles C; Patterson P, (ed.), 2005, 'Identifying export capability and intention among non-exporting firms', Rejuvenating Marketing: contamination, innovation, integration', Milan, Italy, presented at 34th European Marketing Academy (EMAC) Conference, Milan, Italy, 27 May 2005 - 27 May 2005

Styles C; La V; Patterson P, (eds.), 2004, 'A model of client perceived value in an international professional services B2B services context', Wellington, New Zealand, presented at Australia and New Zealand Marketing Academy Conference (ANZMAC), Wellington, New Zealand, 01 December 2004 - 01 December 2004

Styles C; Seymour RG, (ed.), 2004, 'Creativity and strategic innovation', Wellington, New Zealand, presented at ANZMAC Conference, Wellington, New Zealand, 01 December 2004 - 01 December 2004

Styles C; Chandra Y, (ed.), 2004, 'Internationalization as an entrepreneurial activity: An exploratory study', Wellington, New Zealand, presented at ANZMAC Conference, Wellington, New Zealand, 01 December 2004 - 01 December 2004

Styles C; Hersch L, (ed.), 1998, 'International joint ventures: A political economy framework', Dunedin, New Zealand, presented at The Australia and New Zealand Marketing Academy (ANZMAC) Conference, Dunedin, New Zealand, 01 January 1998 - 31 December 1998

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