Select Publications
Books
2000, The Silk Road to international marketing. Profit and passion in global business, Pearson Education, UK
,2000, Working Paper 00/5: The role of relational competence in successful international business partnerships: A Southeast Asian in perspective, School of Marketing, UNSW, Sydney, New South Wales
,1997, First steps to export success, Her Majesty's Government & Commonwealth of Austral, Sydney Australia & London,UK
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