ORCID as entered in ROS
https://orcid.org/0000-0002-7392-4285
Select Publications
Conference Papers
, 2017, 'Peas in a Pod? Distinct Effects of Pride and Gratitude on Self- versus Other-Focused Appeals', in Peas in a Pod? Distinct Effects of Pride and Gratitude on Self- versus Other-Focused Appeals, INFORMS Marketing Science Conference, Los Angeles, USA, presented at
, 2016, 'Neighbor’s Envy, Owner’s Pride – Two Sides of the Same Coin?', in Neighbor’s Envy, Owner’s Pride – Two Sides of the Same Coin?, Australia & New Zealand Marketing Academy (ANZMAC), Christchurch, New Zealand, presented at
, 2016, 'Anger Strays, Fear Refrains: The Distinct Effect of Same Valence Incidental Emotions on Consumers’ Ethical Judgment', in Anger Strays, Fear Refrains: The Distinct Effect of Same Valence Incidental Emotions on Consumers’ Ethical Judgment, Australia & New Zealand Marketing Academy (ANZMAC), Christchurch, NZ, presented at
, 2016, 'Grateful Compliance or Proud Defiance? Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-drinking Messages', in Grateful Compliance or Proud Defiance? Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-drinking Messages, Australia & New Zealand Marketing Academy (ANZMAC), Christchurch, NZ, presented at
, 2016, 'More than Meets the Eye: The Role of Tableware Aesthetics and Gender in Food Consumption', in More than Meets the Eye: The Role of Tableware Aesthetics and Gender in Food Consumption, Australia & New Zealand Marketing Academy (ANZMAC), Christchurch, NZ, presented at
, 2016, 'Peas in a Pod? Distinct Effects of Pride and Gratitude on Self- versus Other-Focused Appeals', in Peas in a Pod? Distinct Effects of Pride and Gratitude on Self- versus Other-Focused Appeals, Australia & New Zealand Marketing Academy (ANZMAC), Christchurch, NZ, presented at
, 2016, 'The Taste of Colour: The Influence of Package Colour on Consumers’ Perception of Food Products', in The Taste of Colour: The Influence of Package Colour on Consumers’ Perception of Food Products, Australia & New Zealand Marketing Academy (ANZMAC), Christchurch, NZ, presented at
, 2016, '‘I’ versus ‘You’: Sadness, Self-focus & Self-control', in ‘I’ versus ‘You’: Sadness, Self-focus & Self-control, Association for Consumer Research Conference, Chicago, USA, presented at
, 2015, 'Affect and Its Effects on Compensatory Consumption', in Affect and Its Effects on Compensatory Consumption, Association for Consumer Research Conference, San Antonio, USA, presented at
, 2015, 'Feel Like Giving or Receiving? Pride and Gratitude Differentially Leverage the Effectiveness of Self-Focused and Other-Focused Marketing Appeals', in Feel Like Giving or Receiving? Pride and Gratitude Differentially Leverage the Effectiveness of Self-Focused and Other-Focused Marketing Appeals, Australia & New Zealand Marketing Academy (ANZMAC), Sydney, Australia, presented at
, 2015, 'The Impact of Aesthetically Pleasing Tableware on Consumption: The Examination of Gender Differences', in The Impact of Aesthetically Pleasing Tableware on Consumption: The Examination of Gender Differences, Australia & New Zealand Marketing Academy (ANZMAC), Sydney, Australia, presented at
, 2014, 'An Empirical Investigation of Medical Advice and Healthful Self-Management', in An Empirical Investigation of Medical Advice and Healthful Self-Management, Australia & New Zealand Marketing Academy (ANZMAC), Brisbane, Australia, presented at
, 2014, 'Social Marketing of Consumption: Advertising Framing and its Implications for Transforming Healthful Consumption', in Social Marketing of Consumption: Advertising Framing and its Implications for Transforming Healthful Consumption, Australia & New Zealand Marketing Academy (ANZMAC), Brisbane, Australia, presented at
, 2014, 'The Effect of Contextual Factors on Consumption', in The Effect of Contextual Factors on Consumption, Society for Consumer Psychology, San Francisco, USA, presented at
, 2014, 'Understanding Consumer Ethics Drivers and Moderators', in Understanding Consumer Ethics Drivers and Moderators, Australia & New Zealand Marketing Academy (ANZMAC), Brisbane, Australia, presented at
, 2014, 'Weather, Affect, and Hedonic Consumption: Differences between Males and Females', in Weather, Affect, and Hedonic Consumption: Differences between Males and Females, European Marketing Academy (EMAC) Conference, Valenica, Spain, presented at
, 2013, ''I,’ ‘You,’ and ‘We’: Sadness, Self-focus & Self-control', in 'I,’ ‘You,’ and ‘We’: Sadness, Self-focus & Self-control, Australia & New Zealand Marketing Academy (ANZMAC), Auckland, NZ, presented at
, 2013, 'Geographically Varying Effects of Weather on Tobacco Consumption: Implications for Health Marketing Initiatives', in Geographically Varying Effects of Weather on Tobacco Consumption: Implications for Health Marketing Initiatives, American Marketing Academy Conference, Las Vegas, USA, presented at
, 2012, 'All accountability is not equal: Moderating role of accountability type on emotion effects on choice-deferral', in ANZMAC 2012 Proceedings, ANZMAC, Adelaide, pp. 1 - 1, presented at
, 2012, 'Weather, affect and consumption preference for hedonic and utilitarian products: The moderating role of gender.', in ANZMAC 2012 Proceedings, ANZMAC, Adelaide, pp. 1 - 1, presented at
, 2012, 'Attenuating Sadness’ Effect on Consumption: Helplessness, Choice, and Self-awareness', in Attenuating Sadness’ Effect on Consumption: Helplessness, Choice, and Self-awareness, Asia-Pacific Association for Consumer Research Conference, Queenstown, NZ, presented at
, 2012, 'Medical Adherence and Healthful Self-management', in Medical Adherence and Healthful Self-management, INFORMS Marketing Science Conference, Boston, USA, presented at
, 2012, 'Negative Affect and Choice of an Avoidant Response: The Moderating Effect of Accountability Degree and Type', in Negative Affect and Choice of an Avoidant Response: The Moderating Effect of Accountability Degree and Type, Asia- Pacific Association for Consumer Research Conference, Queenstown, NZ, presented at
, 2012, 'The Effect of Individual and Contextual Factors on Food Consumption', in The Effect of Individual and Contextual Factors on Food Consumption, Society for Consumer Psychology, Las Vegas, USA, presented at
, 2011, 'The Effect of Individual and Contextual Factors on Food Consumption', in The Effect of Individual and Contextual Factors on Food Consumption, Association for Consumer Research Conference, St. Louis, USA, presented at
, 2010, 'Sadness and consumption: The attentuating role of choice', in Proceedings of the Association for Consumer Research Conference, Association for Consumer Research, USA, presented at
, 2009, 'Negative affect and choice: The moderating effect of procedural and outcome accountability.', in Association for Consumer Research Conference Proceedings, Association for Consumer Research, USA, presented at
, 2009, 'Making misery more miserly: Reducing the sad-spending effect.', in Asia-Pacific Association for Consumer Research Conference Proceedings, Asia-Pacific Association for Consumer Research, presented at
, 2009, 'Varying the effects of weather on hedonic consumption', in Asia-Pacific Association for Consumer Research Conference Proceedings, Asia-Pacific Association for Consumer Research, Hyderabad, India, presented at
, 2008, 'Geographic Differences in the Consumption of Hedonic Products: What the Weather Tells the Marketer!', in Geographic Differences in the Consumption of Hedonic Products: What the Weather Tells the Marketer!, Association for Consumer Research Conference, San Francisco, CA, USA, presented at
, 2008, 'Varying Effects of Weather on Hedonic Consumption', in Varying Effects of Weather on Hedonic Consumption, Society for Consumer Psychology, Boston, USA, presented at
, 2008, 'Varying Effects of Weather on Hedonic Consumption', in Varying Effects of Weather on Hedonic Consumption, Marketing Science Conference, Vancouver, Canada, presented at
, 2002, 'Beyond Valence: Negative Affect and Its Effects on Consumer Decision Making', in Beyond Valence: Negative Affect and Its Effects on Consumer Decision Making, Association for Consumer Research Conference, Atlanta, USA, presented at
Conference Presentations
, 2021, 'A Tale of Two ‘Ideologies’: Differences in Consumer Response to Brand Activism', presented at ANZMAC, Melbourne, VIC
, 2019, 'Does it Hurt or Protect? The Effect of Affective Commitment on (Un)Ethical Behavior toward Transgressing Brands', presented at Future-of-Brands Conference, New York, USA
Media
, 2022, Why companies need to be authentic about brand activism, , https://www.businessthink.unsw.edu.au/articles/companies-authentic-brand-activism?mc_cid=891ba6b7c2&mc_eid=7a444c9b43
, 2021, Food for thought: how regenerative agriculture is changing Australia’s food industry, , https://www.businessthink.unsw.edu.au/articles/ethical-sustainable-regenerative-agriculture-changing-australia-food-industry?mc_cid=5b314839d6&mc_eid=7a444c9b43
, 2021, How evidence-based marketing can change public health and nutrition for good, , https://www.businessthink.unsw.edu.au/articles/evidence-based-marketing-health-nutrition?mc_cid=cfaa65c701&mc_eid=7a444c9b43
, 2019, Festive gestures: What the gifts you give say about you, , https://www.businessthink.unsw.edu.au/articles/festive-gestures-what-the-gifts-you-give-say-about-you/
, 2016, The Emotions at Play when Consumers Con Businesses, , http://theconversation.com/the-emotions-at-play-when-customers-con-businesses-68418
, 2016, The emotions at play when customers con businesses, , https://theconversation.com/the-emotions-at-play-when-customers-con-businesses-68418
, 2014, Emotions and Eating: A Marketer's Dream?, , http://theconversation.com/emotions-and-eating-a-marketers-dream-29826
, 2014, Emotions and eating: a marketer’s dream?, , https://theconversation.com/emotions-and-eating-a-marketers-dream-29826
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https://orcid.org/0000-0002-7392-4285