By Professor Mark Uncles

Journal articles

Uncles MD; Ehrenberg ASC, 1990, 'Brand-Choice Among Older Consumers', Journal of Advertising Research, 30, pp. 19 - 22

Uncles MD; Ehrenberg ASC, 1990, 'Industrial buying behavior: Aviation fuel contracts', International Journal of Research in Marketing, 7, pp. 57 - 68, http://dx.doi.org/10.1016/0167-8116(90)90033-J

Uncles MD; Ehrenberg ASC, 1990, 'The Buying of Packaged Goods at US Retail Chains', Journal of Retailing, 66, pp. 278 - 296, https://www.marketingscience.info/wp-content/uploads/2016/02/The-buying-of-packaged-goods-at-US-retail-chains.pdf

Uncles MD, 1989, 'The Buying of Own Labels', European Journal of Marketing, 23, pp. 57 - 70

Uncles MD, 1987, 'A beta-logistic model of mode choice: Goodness of fit and intertemporal dependence', Transportation Research Part B, 21, pp. 195 - 205, http://dx.doi.org/10.1016/0191-2615(87)90003-8

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