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Select Publications

Conference Papers

Tran Q; Ngo LV; Nguyen TNQ; Chylinski M, 2017, 'Employee empathy and customer delight in services', in Employee empathy and customer delight in services, ANZMAC 2017, Melbourne, presented at ANZMAC 2017, Melbourne, -

Northey G; Chylinski M; Ngo LV, 2017, 'The cross-modal effects of colour in food advertising', California, presented at Academy of Marketing Science Annual Conference, California, -

An J; Ngo LV; Chylinski M, 2015, 'Feeling delightful” versus “feeling connected”: why service firms should stop focusing on delighting customers, and start befriending them', in Feeling delightful” versus “feeling connected”: why service firms should stop focusing on delighting customers, and start befriending them, EMAC 2015, Collaboration in Research, Leuven, Belgium, presented at EMAC 2015, Collaboration in Research, Leuven, Belgium, -

An J; Ngo LV; Chylinski M, 2015, 'The effects of customer participation and customer-to-customer interaction on affective, motivational and cognitive service experience', in The effects of customer participation and customer-to-customer interaction on affective, motivational and cognitive service experience, AMA 2015 Summer Marketing Educators’ Conference, Improving Business Practice Through Marketing Insight, Chicago, presented at AMA 2015 Summer Marketing Educators’ Conference, Improving Business Practice Through Marketing Insight, Chicago, -

Ghorai K; Jahan S; Ray PK; Chylinski M, 2014, 'Mobile Phone Including Smart Phone based Persuasive System Design for controlling Hypertension and Diabetes in Bangladesh', in Proceedings of the 24th Australasian Conference on Information Systems (ACIS 2013), Melbourne, Australia, presented at The 24th Australasian Conference on Information Systems (ACIS 2013), Melbourne, Australia, 04 December 2014 - 06 December 2014

Northey G; Chylinski M; Ngo LV, 2013, 'What colour do you feel? cross-modal interactions between colour and food texture', in What colour do you feel? cross-modal interactions between colour and food texture, ANZMAC 2013, Auckland, New Zealand, presented at ANZMAC 2013, Auckland, New Zealand, -

Northey G; Chylinski M, 2012, 'Touching the void - Satisfying the consumer need for touch through auditory stimuli', in ANZMAC 2012 Proceedings, ANZMAC, Adelaide, pp. 1 - 7, presented at ANZMAC2012, Adelaide, 03 December 2012 - 05 December 2012

Chylinski M; Gan CQ, 2011, 'Flow as a catalyst for information diffusion in an online social network', in Proceedings of ANZMAC 2011, ANZMAC, Perth, WA, pp. 1 - 10, presented at ANZMAC 2011, Perth, WA, http://anzmac.org/conference/2011/Papers%20by%20Presenting%20Author/Chylinski,%20Mathew%20Paper%20619.pdf

Chylinski M; Li CX, 2010, 'Exploring the role of putative human pheromones in consumer behaviour', in ANZMAC 2010 Conference Proceedings, Australia New Zealand Marketing Academy, Christchurch, pp. 1 - 8, presented at ANZMAC 2010, Christchurch, New Zealand, 29 November 2010 - 01 December 2010

Chylinski M; Lau W; Lau W, 2010, 'Inattentional Learning of Brand Associations', in ANZMAC 2010 Conference Proceedings, Australia New Zealand Marketing Academy, Christchurch, pp. 1 - 8, presented at ANZMAC 2010, Christchurch, New Zealand, 29 November 2010 - 01 December 2010

Chylinski M, 2008, 'Patterns of Goal-Contingency Learning in Preference Formation', in ANZMAC 2008 Conference, ANZMAC 2008 Conference, Homebush, Sydney, presented at ANZMAC 2008 Conference, Homebush, Sydney, 01 December 2008 - 03 December 2008

Chylinski M, 2008, 'Modeling Confirmation Bias in Preference Formation', in Proceedings of the 37th European Marketing Academy Conference (EMAC), 37th EMAC Conference, Marketing Landscapes: A Pause for Thought, University of Brighton, UK, presented at 37th EMAC Conference, Marketing Landscapes: A Pause for Thought, University of Brighton, UK, 27 May 2008 - 30 May 2008

Wang Y; Chylinski M, 2007, 'Backward and Forward Information Processing in Inaction Inertia: The Expectation Certainty Perspective', in Reputation, Responsibility, Relevance: ANZMAC 2007 Conference, Australian and New Zealand Marketing Academy Conference 2007, Dunedin, New Zealand., presented at Australian and New Zealand Marketing Academy Conference 2007, Dunedin, New Zealand., 03 December 2007 - 05 December 2007

Chylinski M, 2007, 'Formation of multi-goal contingent preference structures', in Formation of multi-goal contingent preference structures, European Marketing Academy Conference, EMAC,, Reykjavik, Iceland., presented at European Marketing Academy Conference, EMAC,, Reykjavik, Iceland.

Chu A; Chylinski M, 2006, 'A Model of Consumer Cynicism - Antecedents and Consequences', in ANZMAC 2006 Conference, ANZMAC 2006 Conference, Brisbane, Qld, presented at ANZMAC 2006 Conference, Brisbane, Qld, 04 December 2006 - 06 December 2006

Roberts JH; Chylinski M, 2006, 'Modelling preference formation in a new product category', in 35th Conference of the European Marketing Academy, Athens, Greece, presented at 35th Conference of the European Marketing Academy, Athens, Greece, 23 May 2006 - 26 May 2006

Chylinski M, 2006, 'Modelling Preference Formation in New Product Category.', in 35th Conference of the European Marketing Academy, 35th Conference of the European Marketing Academy, Athens, Greece, presented at 35th Conference of the European Marketing Academy, Athens, Greece, 23 May 2006 - 26 May 2006

Chylinski M, 2006, 'Psychological Underpinnings of Preference Formation', in 35th Conference of the European Marketing Academy, 35th Conference of the European Marketing Academy, Athens, Greece, presented at 35th Conference of the European Marketing Academy, Athens, Greece, 23 May 2006 - 26 May 2006

Chylinski M, 2005, 'Modelling the impact of multiple consumer goals on preference formation', in ANZMAC 2005 Conference, ANZMAC 2005 Conference, Fremantle, WA, presented at ANZMAC 2005 Conference, Fremantle, WA, 05 December 2005 - 07 December 2005


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