By Dr Rahul Govind

Conference Papers

Garg N; Govind R; Hoyer W; Singh J, 2021, 'Does it Hurt or Protect? The Effect of Affective Commitment on Unethical Behavior toward Transgressing Brands', in American Marketing Association (AMA) Conference Proceedings, New York, USA, presented at AMA Conference, New York, USA

Garg N; Govind R; Hoyer W; Singh J, 2020, 'Does it Hurt or Protect? The Effect of Affective Commitment on Unethical Behavior toward Transgressing Brands', in Argo J; Lowrey T; Schau H (eds.), Advances in Consumer Research, Association for Consumer Research, Paris, France, pp. 974 - 977, presented at Association for Consumer Research (ACR) Conference, Paris, France

Lu D; Yurek T; Kulshreshtha S; Govind R; Kate A; Miller A, 2019, 'HoneyBadgerMPC and AsynchroMix: Practical Asynchronous MPC and its Application to Anonymous Communication', in PROCEEDINGS OF THE 2019 ACM SIGSAC CONFERENCE ON COMPUTER AND COMMUNICATIONS SECURITY (CCS'19), ASSOC COMPUTING MACHINERY, ENGLAND, London, pp. 887 - 903, presented at ACM SIGSAC Conference on Computer and Communications Security (CCS), ENGLAND, London, 11 November 2019 - 15 November 2019, http://dx.doi.org/10.1145/3319535.3354238

Gregory G; Tugiman N; Govind R, 2019, 'Differential Framing Effects from Valence and Time-Differentiated Message Request on Donation Behaviour', Rome, presented at 41st Annual ISMS Marketing Science Conference, Rome, 20 June 2019, http://dx.doi.org/10.26190/unsworks/27938

Garg N; Govind R; Singh J, 2019, 'Does it Hurt or Protect? The Effect of Consumers’ Affective Commitment on (Un)Ethical Behavior toward Transgressing Brands', in Advances in Consumer Research, Association for Consumer Research, Ahmedabad, India, presented at Asia-Pacific Association for Consumer Research (AP-ACR), Ahmedabad, India, 10 January 2019 - 12 January 2019

Tugiman N; Gregory G; Govind R, 2018, 'Framing Strategy and Donation Behaviour for Charity', Adelaide SA Australia, presented at ANZMAC, Adelaide SA Australia, 03 December 2018 - 05 December 2018, http://dx.doi.org/10.26190/unsworks/27966

Govind R; Garg N; Mittal V, 2018, 'Weather, Affect, and Consumption Preference for Hedonic and Utilitarian Products: The Moderating Role of Gender', in Proceedings of the European Marketing Academy (EMAC) Conference, Glasgow, UK, presented at European Marketing Academy (EMAC) Conference, Glasgow, UK

Govind R; Ingene C; Garg N, 2017, 'Trade-Offs Between Medical Adherence and Healthful Self-Management', Melbourne, Australia, presented at ANZMAC Conference, Melbourne, Australia, 04 December 2017 - 06 December 2017

Singh J; Garg N; Govind R; Vitell S, 2016, 'Anger Strays, Fear Refrains: The Distinct Effect of Same Valence Incidental Emotions on Consumers’ Ethical Judgment', Christchurch, NZ, presented at Australia & New Zealand Marketing Academy (ANZMAC), Christchurch, NZ, 05 December 2016 - 07 December 2016

Lie DS; Govind R, 2015, 'Intertemporal Complementarity on Market Basket: A Non-Parametric Approach', UNSW, presented at Australia and New Zealand Marketing Conference 2015, UNSW, 30 November 2015 - 02 December 2015

Lie DS; Govind R, 2014, 'Team Identification, League Equity and Purchase Intention of League-Branded Merchandise', Griffith University, Brisbane, presented at Australia and New Zealand Marketing Conference 2014, Griffith University, Brisbane, 01 December 2014 - 03 December 2014

Govind R; Garg N; Ingene C, 2014, 'An Empirical Investigation of Medical Advice and Healthful Self-Management', Brisbane, Australia, presented at Australia & New Zealand Marketing Academy (ANZMAC), Brisbane, Australia, -

Garg N; Govind R, 2014, 'Social Marketing of Consumption: Advertising Framing and its Implications for Transforming Healthful Consumption', Brisbane, Australia, presented at Australia & New Zealand Marketing Academy (ANZMAC), Brisbane, Australia, -

Govind R; Garg N; Mittal V, 2014, 'Weather, Affect, and Hedonic Consumption: Differences between Males and Females', Valenica, Spain, presented at European Marketing Academy (EMAC) Conference, Valenica, Spain, -

Govind R; Garg N; Sun W, 2013, 'Geographically Varying Effects of Weather on Tobacco Consumption: Implications for Health Marketing Initiatives', Las Vegas, USA, presented at American Marketing Academy Conference, Las Vegas, USA, -

Govind R; Garg N; Mittal V, 2012, 'Weather, affect and consumption preference for hedonic and utilitarian products: The moderating role of gender.', in ANZMAC 2012 Proceedings, ANZMAC, Adelaide, pp. 1 - 1, presented at ANZMAC2012, Adelaide, 03 December 2012 - 05 December 2012

Govind R; Garg N; Ingene C, 2012, 'Medical Adherence and Healthful Self-management', Boston, USA, presented at INFORMS Marketing Science Conference, Boston, USA, -

Sun W; Govind R; Garg N, 2009, 'Varying the effects of weather on hedonic consumption', in Asia-Pacific Association for Consumer Research Conference Proceedings, Asia-Pacific Association for Consumer Research, Hyderabad, India, presented at Asia-Pacific Association for Consumer Research Conference, Hyderabad, India

Sun W; Govind R; Garg N, 2008, 'Geographic Differences in the Consumption of Hedonic Products: What the Weather Tells the Marketer!', San Francisco, CA, USA, presented at Association for Consumer Research Conference, San Francisco, CA, USA, -

Sun W; Govind R; Garg N, 2008, 'Varying Effects of Weather on Hedonic Consumption', Boston, USA, presented at Society for Consumer Psychology, Boston, USA, -

Sun W; Garg N; Govind R, 2008, 'Varying Effects of Weather on Hedonic Consumption', Vancouver, Canada, presented at Marketing Science Conference, Vancouver, Canada, -

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