By Professor Jacobus Cornelis de Ruijter

Book Chapters

Tuncdogan A; Acar OA; Volberda HW; de Ruyter K, 2024, 'Introduction', in The Oxford Handbook of Individual Differences in Organizational Contexts, Oxford University Press, pp. 3 - 10, http://dx.doi.org/10.1093/oxfordhb/9780192897114.013.1

Tuncdogan A; Acar OA; Volberda HW; de Ruyter K, 2024, 'IQ, EQ, and Multiple Intelligences', in The Oxford Handbook of Individual Differences in Organizational Contexts, Oxford University Press, pp. 53 - 63, http://dx.doi.org/10.1093/oxfordhb/9780192897114.013.23

Keeling DI; de Ruyter K; Cox D, 2022, 'Introduction to the handbook of research on customer loyalty', in Handbook of Research on Customer Loyalty, pp. 1 - 3

Keeling DI; de Ruyter K, 2022, 'Loyalty-Based Learning (LBL) in channel enablement programmes', in Handbook of Research on Customer Loyalty, pp. 164 - 172

Okazaki S; de Ruyter K; Mukherji P; Minami C; Nishioka K; Boyi L, 2020, 'Special Session: Marketing and Consumer Wellbeing in Digital Environment: An Abstract', in Developments in Marketing Science: Proceedings of the Academy of Marketing Science, pp. 263 - 264, http://dx.doi.org/10.1007/978-3-030-39165-2_111

Keeling DI; de Ruyter K; Cox D, 2019, 'Engagement-to-value (E2V): An empirical case study', in Hollebeek LD; Sprott DE (ed.), Handbook of Research on Customer Engagement, pp. 20 - 34, http://dx.doi.org/10.4337/9781788114899.00007

de Ruijter J, 2019, 'Engagement-to-Value Conversion. An empirical case study', in Handbook of Research on Customer Engagement, Edward Elgar Publishing, pp. 20 - 34

Storey C; Blonska A; de Ruyter K, 2016, 'A Dyadic View on Buyers and Sellers Social Capital: Its Effect on Customized Treatments and Relationship Commitment', in Developments in Marketing Science: Proceedings of the Academy of Marketing Science, pp. 383, http://dx.doi.org/10.1007/978-3-319-19428-8_101

de Ruyter K; Wetzels M, 2015, 'Service Brand Extensions the Role of Corporate Image and Extension Similarity', in Developments in Marketing Science: Proceedings of the Academy of Marketing Science, pp. 39 - 43, http://dx.doi.org/10.1007/978-3-319-17356-6_11

de Ruyter K; Feinberg RA, 2015, 'The Cross Cultural Power of Environmental Advertisement Claim on Product Attitude and Purchase Intention for Services', in Developments in Marketing Science: Proceedings of the Academy of Marketing Science, pp. 121 - 122, http://dx.doi.org/10.1007/978-3-319-17356-6_37

Čaić M; Mahr D; Aguirre E; de Ruyter K; Wetzels M, 2015, '“Too Close for Comfort”: The Negative Effects of Location-Based Advertising', in Advances in Advertising Research (Vol. V), Springer Fachmedien Wiesbaden, pp. 103 - 111, http://dx.doi.org/10.1007/978-3-658-08132-4_8

de Ruyter K; van Laer T, 2014, 'Chapter 19: It's the social, stupid! Leveraging the 4C markers of social in online service delivery', in Handbook of Service Marketing Research, Edward Elgar Publishing, pp. 413 - 436, http://dx.doi.org/10.4337/9780857938855.00029

De Ruyter K; Van Laer T, 2014, 'It’s the social, stupid! Leveraging the 4C markers of social in online service delivery', in Handbook of Service Marketing Research, pp. 413 - 436, http://dx.doi.org/10.4337/9780857938855.00029

de Ruyter K; Patterson PG; Yu T, 2014, 'Are you (appropriately) experienced? Service-sales ambidexterity.', in Rust R; Huang MH (ed.), Handbook of Service Marketing Research, Edward Elgar Publishing, pp. 270 - 292, http://dx.doi.org/10.4337/9780857938855

de Ruyter K; Yu Y, 2013, 'You can, if you think you can: The impact of customer and employee efficacy on technology based service delivery.', in Fisk R; Russell-Bennett R; Harris LC (ed.), Serving Customers: Global Services Marketing Perspectives, Tilde University Press, pp. 129 - 143

Streukens S; Wetzels M; Daryanto A; de Ruyter K, 2010, 'Analyzing Factorial Data Using PLS: Application in an Online Complaining Context', in Handbook of Partial Least Squares, Springer Berlin Heidelberg, pp. 567 - 587, http://dx.doi.org/10.1007/978-3-540-32827-8_25

Bandyopadhyay S; Warrington PT; Gangstad E; Feinberg R; de Ruyter K, 2009, 'Multi-Channel Retailing and Customer Satisfaction', in Contemporary Research in E-Branding, IGI Global, pp. 280 - 291, http://dx.doi.org/10.4018/978-1-59904-813-0.ch018

Belei N; Noteborn G; de Ruyter K, 2009, 'Cross-world branding - one world is not enough', in Kingsley J; Wankel C (ed.), Higher Education in Virtual Worlds: Teaching and Learning in Second Life, Emerald Group Publishing Ltd, pp. 112 - 140

Warrington PT; Gangstad E; Feinberg R; de Ruyter K, 2009, 'Multi-Channel Retailing and Customer Satisfaction', in Emergent Strategies for E-Business Processes, Services and Implications, IGI Global, pp. 47 - 58, http://dx.doi.org/10.4018/978-1-60566-154-4.ch004

Warrington P; Gangstad E; Feinberg R; de Ruyter K, 2009, 'Multi-channel retailing and customer satisfaction: Implications for E-CRM', in Lee I (ed.), Emergent Strategies for E.Business Processes, Services and Implications: Advancing Corporate Frameworks, IGI Global, USA, pp. 47 - 59

Warrington PT; Gangstad E; Feinberg R; de Ruyter K, 2008, 'Multi-channel retailing and customer satisfaction: Implications for eCRM', in Contemporary Research in E-Branding, pp. 280 - 291, http://dx.doi.org/10.4018/978-1-59904-813-0.ch018

Warrington PT; Gangstad E; Feinberg R; de Ruyter K, 2008, 'Multi-Channel Retailing and Customer Satisfaction', in Electronic Commerce, IGI Global, pp. 1902 - 1914, http://dx.doi.org/10.4018/978-1-59904-943-4.ch148

Wetzels M; de Ruyter K, 2001, 'Service Industry Systems and Service Quality', in , Wiley, pp. 621 - 633, http://dx.doi.org/10.1002/9780470172339.ch21

Wetzels M; de Ruyter K, 1999, 'Beyond the Call of Duty: The Impact of Perceived Support on Attitudes and Behavior of Temporary Call Center Agents', in Service Quality and Management, Deutscher Universitätsverlag, pp. 227 - 250, http://dx.doi.org/10.1007/978-3-322-90981-7_9

von Raesfeld Meijer AM; de Ruyter K; Cabo P, 1996, 'Cooperation new service development: A social dynamic approach', in Advances in Services Marketing and Management, Elsevier, pp. xxvi - xxvii, http://dx.doi.org/10.1016/s1067-5671(96)05044-5

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